Friend to Friend Voter Outreach
The Community Conversations approach (also called Relational Organizing or friend to friend outreach) is highly effective.
We are much more likely to reach voters and get them to the polls when a friend, neighbor or co-worker contacts them. Research by the Analyst Institute shows that by using the Community Conversations approach we have an 84% likelihood of reaching the voter we are trying to contact, the highest connection rate of any voter outreach method.
This method can increase voter turnout by 6%-10%, and is especially important for reaching voters that are often not on traditional voter outreach lists (such as those used by the political parties) -- younger voters, voters of color, lower-income voters, and other voters whose phone number and address may be unlisted.
How to Get Started with Your Community Conversations
Join us for our next online meeting to get set up in using the Empower app to reach progressive voters in your own social networks. We'll provide everything you need to get started.
After you're up and running, you can use the app to do effective voter outreach any time and from anywhere! We'll continue to send you prompts, scripts, reminders, and other info, directly through the app.
If you're interested in having us present the training for a group of friends or neighbors or coworkers, please reach out and we'll set something up! Send us a note to firstname.lastname@example.org.